Making the Most Out of Selling Your Small Business at Retirement

Retirement is the holy grail of the working individual’s lifetime. Having the free time to travel, spend time with grandchildren or pets, or even hitting the links at the nearest golf course is what gets many through the forty plus years of hard work and dedication they commit to day after day. When it comes to retiring for those who own small businesses, the same thought comes to mind. How do I sell my business and make the most profit?

Selling a business in today’s economy is not an easy task. The unemployment rate is at an all time high and many individuals are seeking the help of the government in the form of stimulus checks and unemployment income. What does that mean for the small business seller? Simply put, help is needed. It is near impossible to sell a small business alone or without the help of a small business broker. According to the Business Brokerage Press, the average business broker has a 14-24% success rate, where as an individual sale may only be effective up to 2% of the time. That’s almost ten times the success.

Finding the right broker can take some time and research, but it is well worth the effort. The right broker can provide your business with the exposure it needs and the help you need to find the perfect buyer. Business brokers are a part of every aspect of the selling process, from advising, advertising the business through a network of buyers, screening potential buyers, structuring the sale (including valuation) and all the negotiations there out. Business brokers also guarantee complete confidentiality and identity safe guarding.

Retirement should be enjoyed, not spent worrying about income. Make the most out of your retirement years. Work with a business broker to obtain the maximum profit from the sale of your small business and leave the legacy you deserve.

Discovering & Identifying Turnkey Business Opportunities

If you are looking for turnkey business opportunities, you’ll quickly find that there are many internet business opportunity scams out there. You would probably be amazed at how many people end up entangled in a scam when they are merely trying to find a good business opportunity. Although there are many great legitimate opportunities, scams abound, which means you need to choose your business opportunity very carefully.

There are many advantages to going with turnkey business opportunities. They can help you to avoid having to build a business from the ground up. You already have a good foundation when you get started, which is definitely advantageous. Another benefit of going with a turnkey business is that it is usually much cheaper than starting a business from the bottom as well. Of course if you pick the wrong opportunity, none of these benefits will do you any good.

It’s important that you know how to pick a good opportunity that will help you to make a great income. Here are a few important tips and ideas that will help you avoid internet business opportunity scams and pick out turnkey business opportunities that will truly work for you.

One of the first tips that you should definitely keep in mind when choosing turnkey business opportunities is to never go with the first opportunity that you find. Even if it seems like the best opportunity out there with many benefits, don’t make a quick move. Before making your decision you will need to carefully analyze various ideas so you can make an intelligent decision.

Take the time to look around at many different turnkey business opportunities before making your final choice. Even if you do go back to the first one you came across, at least you know what is out there. Making a hasty decision can be disastrous, especially if you accidentally get involved in one of the many scams out there today. Spend the time doing your research first and make a decision that is based on your research.

Considering your interests and your capabilities is also very important as you take a look at the many turnkey business opportunities available. If you choose a business you are not interested in at all, more than likely you are not going to stick with it. Of course you also need to have the knowledge and skills to run the business as well. A combination of something you like and something you are skilled at will make the best opportunity for you and will get you on your way to success.

Check into the potential of the business before making your decision. While some of the internet business opportunity scams look good in the beginning, careful investigation will show you that the potential of profit is not there. Be sure that the opportunity is truly financially viable before you get involved in it. This way you are sure to pick out turnkey business opportunities that will provide you with financial gains.

Another important tip to remember when choosing turnkey business opportunities is to take inventory of your time. How much time do you have to devote to your new business? This will be important, since some business opportunities will require far more time than others. If you start out with a business opportunity that you don’t really have the time for, chances are you won’t be able to make it work. Remember, you have to balance your work and your home life, so consider this as you choose your new business.

There are definitely many things to look for in good turnkey business opportunities and many things that you should avoid if you want to succeed. With these important tips and ideas, you should be able to make a well informed choice on a good opportunity for your needs. Make the right choice and you’ll soon be reaping profit and success from your new business.

7 Steps to Creating a Successful Small Business Marketing Plan

Small business marketing is all about determining the needs of your target market and then providing solutions to meet those needs.

These 7 steps are aimed at entrepreneurs starting a small business and those who want to create a successful small business marketing plan for an existing business.
Most small business promotions focus on how great their products and services are. Instead, you should educate your target market consistently and start building a relationship that will establish your credibility and trust. It is important to develop a marketing mindset. “Think Marketing” your products and services all of the time. It is very important to consistently market your products and services. Don’t fall into the trap of stop and go marketing. Some small business owners only market when sales are down.

You can’t have a successful small business without having a successful small business marketing plan. Effective small business marketing is the way to growth and profits

If you’re a small business owner or you want to know how to start a small business in the future, this simple 7-step plan will help you understand your business and your target market.

How to Start a Small Business Marketing Plan: 7 Steps
Begin the process by answering these questions:

1) Who — Who specifically is your target market? Who is your ideal client? What research can you do to find out more about your target market?

2) What — What products and services do your ideal clients want and need? What does your product and service do for your ideal client? What problems does your product solve for your customer? What are the solutions that your ideal client is looking for? What is your area of specialty that will differentiate you in the marketplace? What are the industry trends? What type of message will your ideal client likely respond to? What are you ultimately selling? For example: Are you selling eye glasses or are you selling vision? What is your unique mix of products and services? What is your pricing strategy?

3) Where — Where is your ideal client? Where is your customer located geographically? Where will you position yourself so they can easily find you? Where are the best places to get your marketing message to them? Will you speak to groups, hold seminars, or write a blog, newsletters or articles?
4) When — How frequently does your target market need to hear your marketing message? When are they most likely to buy your products and services?

5) Why — Why are you in business? Why do customers or clients buy from you? Why should they choose your product or service over your competition?

6) How — How does your customer buy your product or service? How are you going to reach potential buyers for your services and products? How will you communicate your marketing message? How will you provide customers or clients with the information they need to make their buying decision?

7) Marketing Mindset – Practice mastering a Marketing Mindset and you will be on the path to a profitable small business.

With these 7 steps, you can take action towards starting a small business marketing plan that targets new customers. “Marketing is about testing and evaluating your return on investment. But it’s primarily about helping people get what they want.” Master these small business marketing steps and you will be on the path to more profit and success as a business owner.